Change For The Sake of Change?

Well, the folks at Pepsi-Co have gone and done it again. They've changed the sweetener for Sierra Mist. Where we once had a nice sugar sweetened beverage, we now have a sugar and stevia sweetened beverage. There are lots of complaints rolling in about this unannounced switch. I can't say I've indulged, myself, as I usually only drink Sierra Mist from the fountain and there's no word yet on that having undergone a change. Here's hoping they take the well earned criticisms to heart and change back. If they want a stevia sweetened version then they should follow Coke's lead and make a specific version of the drink and let the market decide if it survives.

Here's a piece from the folks at The Consumerist on the whole matter.

Cokes Latest Hi Tech Gadget

Coca~Cola is planning on introducing a new type of soda fountain,, the Coca Cola Freestyle. It will host around 100 flavours of Coke branded Soda's and Barq's Root Beer. This is ingenuity at its best and I certainly am looking forward to the day one comes to a spot near me. I'll be a frequent guest!



We can look forward to a rollout in 2010. I can't wait. Peach Sprite sounds pretty tasty.


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