Change For The Sake of Change?

Well, the folks at Pepsi-Co have gone and done it again. They've changed the sweetener for Sierra Mist. Where we once had a nice sugar sweetened beverage, we now have a sugar and stevia sweetened beverage. There are lots of complaints rolling in about this unannounced switch. I can't say I've indulged, myself, as I usually only drink Sierra Mist from the fountain and there's no word yet on that having undergone a change. Here's hoping they take the well earned criticisms to heart and change back. If they want a stevia sweetened version then they should follow Coke's lead and make a specific version of the drink and let the market decide if it survives.

Here's a piece from the folks at The Consumerist on the whole matter.